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Taste Great, Looks Filling

julia

Michael Pollan had a long, but engaging piece in the Times magazine yesterday about state-of-the-art cooking shows and how they’ve changed the way we look at cooking and eating. First, he riffs on Julia Child:

The show felt less like TV than like hanging around the kitchen, which is to say, not terribly exciting to a kid (except when Child dropped something on the floor, which my mother promised would happen if we stuck around long enough) but comforting in its familiarity: the clanking of pots and pans, the squeal of an oven door in need of WD-40, all the kitchen-chemistry-set spectacles of transformation. The show was taped live and broadcast uncut and unedited, so it had a vérité feel completely unlike anything you might see today on the Food Network, with its A.D.H.D. editing and hyperkinetic soundtracks of rock music and clashing knives. While Julia waited for the butter foam to subside in the sauté pan, you waited, too, precisely as long, listening to Julia’s improvised patter over the hiss of her pan, as she filled the desultory minutes with kitchen tips and lore. It all felt more like life than TV, though Julia’s voice was like nothing I ever heard before or would hear again until Monty Python came to America: vaguely European, breathy and singsongy, and weirdly suggestive of a man doing a falsetto impression of a woman. The BBC supposedly took “The French Chef” off the air because viewers wrote in complaining that Julia Child seemed either drunk or demented.

That learning to cook could lead an American woman to success of any kind would have seemed utterly implausible in 1949; that it is so thoroughly plausible 60 years later owes everything to Julia Child’s legacy. Julie Powell [author of “Julie and Julia”] operates in a world that Julia Child helped to create, one where food is taken seriously, where chefs have been welcomed into the repertory company of American celebrity and where cooking has become a broadly appealing mise-en-scène in which success stories can plausibly be set and played out. How amazing is it that we live today in a culture that has not only something called the Food Network but now a hit show on that network called “The Next Food Network Star,” which thousands of 20- and 30-somethings compete eagerly to become? It would seem we have come a long way from Swanson TV dinners.

Pollan continues:

The Food Network can now be seen in nearly 100 million American homes and on most nights commands more viewers than any of the cable news channels. Millions of Americans, including my 16-year-old son, can tell you months after the finale which contestant emerged victorious in Season 5 of “Top Chef” (Hosea Rosenberg, followed by Stefan Richter, his favorite, and Carla Hall). The popularity of cooking shows — or perhaps I should say food shows — has spread beyond the precincts of public or cable television to the broadcast networks, where Gordon Ramsay terrorizes newbie chefs on “Hell’s Kitchen” on Fox and Jamie Oliver is preparing a reality show on ABC in which he takes aim at an American city with an obesity problem and tries to teach the population how to cook. It’s no wonder that a Hollywood studio would conclude that American audiences had an appetite for a movie in which the road to personal fulfillment and public success passes through the kitchen and turns, crucially, on a recipe for boeuf bourguignon. (The secret is to pat dry your beef before you brown it.)

But here’s what I don’t get: How is it that we are so eager to watch other people browning beef cubes on screen but so much less eager to brown them ourselves? For the rise of Julia Child as a figure of cultural consequence — along with Alice Waters and Mario Batali and Martha Stewart and Emeril Lagasse and whoever is crowned the next Food Network star — has, paradoxically, coincided with the rise of fast food, home-meal replacements and the decline and fall of everyday home cooking.

That decline has several causes: women working outside the home; food companies persuading Americans to let them do the cooking; and advances in technology that made it easier for them to do so. Cooking is no longer obligatory, and for many people, women especially, that has been a blessing. But perhaps a mixed blessing, to judge by the culture’s continuing, if not deepening, fascination with the subject. It has been easier for us to give up cooking than it has been to give up talking about it — and watching it.

I am not an especially ambitious home cook but I enjoy the PBS cooking shows best because they show the audience how a dish is prepared (though the Martha Stewart produced cooking show is as bad as anything on The Food Network, with sexy close-up shots of the food, and amplified sizzling sounds from the pan, and virutally no instruction on how things are made).

But as Pollan explains, food shows are not about education these days. They are about turning you on and getting you hungry. Not the worst thing in the world, but as Pollan suggests, all these glossy TV shows have had one concrete result: they keep us out of the kitchen.

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8 comments

1 monkeypants   ~  Aug 3, 2009 11:07 am

The problem with nearly all cooking shows, in my opinion, is that they (at best) show you how to make a specific dish, but rarely teach underlying cooking principles--food and herb/season pairings, heat types/sources for different cuts of meat, how to substitute, etc.

The one exception is Alton Brown, at least in the early seasons of Good Eats, but even his show has increasingly begun to center on single, more obscure recipes.

2 Ben   ~  Aug 3, 2009 11:56 am

I love new cooking shows, and old ones. Watching the old timers, that's where I learn how to do stuff. But I get far more inspiration from the new batch, where I just think, man that looks good, I wonder if I could make something like that.

My cooking discovery of the summer, thanks to Jacque Pepin: it's amazing how much salt beef can take before actually tasting salty.

3 tsengsational   ~  Aug 3, 2009 1:09 pm

The shows on food network now and probably more about entertainment than education now, but I don't mind. I like watching them anyways. I don't have a problem with the music and the amplified sound effects. And, I think it's inspired me to cook more, not less. Perhaps I'm in the minority, though.

4 Shaun P.   ~  Aug 3, 2009 1:36 pm

Along the lines of cooking less, if this paper is right, then maybe more people should spend more time in the kitchen doing some cooking. Food for thought, such as it is.

5 PJ   ~  Aug 3, 2009 1:55 pm

[0] "The BBC supposedly took “The French Chef” off the air because viewers wrote in complaining that Julia Child seemed either drunk or demented."

Well that certainly explains why British Food still sucks! Although the fact that the title had the word "French" in it was probably equally to blame...

But seriously, I refuse to watch any cooking show that does not feature an accredited chef on it. Those are the people who teach you about cooking the most. And kindly remove any "reality based" cooking competitions not named Iron Chef or Iron Chef America from my living room.

Give me a real learned and expert chef who actually takes the time to teach us what he or she has learned and knows every time!

Once you master the basics, the world is literally your oyster!

That's what Julia taught in any event.

Are you really surprised that corporate America took a really great idea and bastardized it beyond usefulness?

I'm not...

I mean, who wants to learn about MLB from Mike Francesa simply because he's "been doing this 20 years?"

Not me...

Oh and as far as Jaques Pépin goes, peep La Technique!

: )

6 ms october   ~  Aug 3, 2009 2:24 pm

agree guys.

i couldn't cook crap to save my life (except for baking chocolate chip cookies) until i got in my mid 20s and even then it was limited and nothing special.

but in the last handful of years i have learned a lot and gotten much, much better and more adventurous because i learned the basics from a couple of really good home cooks (one of whom went to culinary school) and old episodes of good cooking shows.
i like several of the food network shows to get recipe ideas from - but you really can't learn to cook from them - you basically have to know what you are doing first, which is a lost art these days.

7 PJ   ~  Aug 3, 2009 4:00 pm

Some of my better learning experiences/recipes have come from chefs/cooks and their shows such as (in no particular order): Julia Child (The French Chef), Graham Kerr (The Galloping Gourmet), Jaques Pépin (The Complete Pépin), Tyler Florence (Food 911, Tyler's Ultimate), Emeril Lagasse (The Essence of Emeril, Emeril Live), Alton Brown (Good Eats), Giada De Laurentiis (Everyday Italian), Ina Garten (Barefoot Contessa), Paula Deen (Paula's Home Cooking, Paula's Best Dishes), Mario Batali (Molto Mario), Wolfgang Puck (Cooking Class with Wolfgang Puck), and of course New York City's own Sara Moulton (Cooking Live, Sara's Secrets) and Bobby Flay (Boy Meets Grill, Throwdown).

Also, I have been known to post some of my old family recipes here from time to time whenever Alex jogs my memory. Stay tuned for more of those!

Here is one of our favorite “go to meals” from Tyler Florence's Food 911...

Chicken and Dumplings

http://www.foodnetwork.com/food/cda/recipe_print/0,1946,FOOD_9936_361967_RECIPE-PRINT-FULL-PAGE-FORMATTER,00.html

IMPORTANT: When adding salt for the stock (first step), use two TEASPOONS and NOT two Tablespoons! That was a misprint. Also, feel free to use a shredded rotisserie chicken for the meat and the boxed chicken stock from your grocer for the sauce. These two shortcuts will make it easier if you lack time to make the chicken stock from scratch.

Enjoy!

8 OldYanksFan   ~  Aug 3, 2009 6:07 pm

Between the stirring, mincing, dicing, cutting, browning, and everything else done to prepare one meal, has any one noticed the amount of utensils, pots and pans, dishes and cups, need to be washed afterward?. Being single, I don't really cook much, but cooking and preparing can be enjoyable. However, a boat load of items that need to be washed afterwards is not.

On these shows, if they ever showed how much time it took to wash all the tools that went into a meal, no one might ever cook again.

I liked cooking Chinese (but never did it well as you need a wok that is far, far hotter then the average stove can produce) because I could use ONE knife and ONE pan (the Wok), If every Chef had to clean up after him/herself, I think we would see very different meals produced.

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